
Many bloggers dream of creating media empires. Few of us come even close.
Having a popular blog is just one minor step in the process. It’s what you do next that’s critical. Many people start selling advertising or try and build revenues through affiliates. Some create e-books, offer white papers, or branch off into consulting services based on their expertise. All good things, but all relatively small steps.
Of course, it’s understandable. Few of us blog full-time. It’s not easy to blog full-time and be able to pay the bills. The amount of time, dedication and expertise required is immense.
But when we see examples of people building out mini-media empires like TechCrunch, GigaOm, ProBlogger, Know More Media, Positive Media Blog Network, and others, we feel like it’s possible for us as well. And it is.
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