There seems to be a bit of confusion over my post, The Secret to Networking Successfully. I wrote that the secret to networking successfully is simple: Know What People Have To Offer and Know What People Need The post was brief (perhaps too brief!) but it’s all about connecting other people together by matching them […]
Archives for January 2007
Entrepreneurs Unite! Let’s Do Breakfast in Montreal
My friend Julien Smith has one of the most popular podcasts around, and he’s an opinionated fellow when it comes to doing good and connecting. Julien feels there’s not enough community-driven things going on in Montreal. He unleashed a hailstorm of comments from people with opinions across the board. Many people disagreed, saying that the […]
Create a 3-D Product Box Easily With Photoshop
It’s always a good idea to include images on your site, landing page or online sales letter. I’ve seen studies done on the effectiveness of landing pages (although I don’t have a reference to point you to right now) that indicate the use of images is very important. I think this is even more critical […]
6 Reasons Why Leaving Comments Is The Best Way to Generate Buzz Online
Commenting on blog posts, forums, websites, etc. will generate the most buzz you can get. Even if you don’t write your own blog, you can still generate buzz via comments. Why are comments so important?
Tags Made Easy With SimpleTags WordPress Plugin
1 week into my 3 week Buzz Challenge and I need to pick up the pace. I’ve only accomplished 4 of the 57 buzz challenges in Ron McDaniel’s book Buzzoodle Buzz Marketing. Admittedly, a few of the buzz challenges I’ve always done, but I’m trying to find new twists on the ideas or bring you […]
3 Ways To Make Akismet Even Better
Akismet works. It stops a ton of spam on my blog (almost 3,000 to-date), and tons of bloggers use it. It’s an essential WordPress plugin for everyone, or you’ll go mad deleting spam from your comments. But here are 3 suggestions for making it even better: Recognize trackbacks and list them separately in the WordPress […]
How To Induce Blank Stares and Evil Thoughts When Providing Constructive Criticism
Yesterday I was sitting in a Second Cup coffee shop and I overheard the conversation of a manager with her employees. Setting the scene — she was on an apparent break, sitting casually at a table sipping a coffee. Lounging like she was on vacation, she barked over to one of the employees and said: […]
Publish Articles Online to Generate Buzz and Traffic
Even before blogging became extremely popular for businesses (and there’s still work to be done in that regard!) people were publishing articles online in article directories. This is one of Ron’s buzz challenges from his book and part my 3-Week Buzz Marketing Challenge. Ron points out that you can get some amazing buzz by publishing […]
Do a Better Job of Giving Constructive Criticism
Most people say they’re OK receiving constructive criticism. But few people really are. Criticism of any kind hurts. Even if it’s done properly. When someone reacts poorly to constructive criticism, they usually: Get angry. Get defensive. Get quiet and tune out. It’s not quite Kubler-Ross’s 5 stages of grief, but there’s a pattern there. The […]
What’s the Value in Creating a Squidoo Lens?
Quite a few of Ron’s buzz challenges are related to Web marketing and promotion, including his challenge to create a Squidoo Lens. What is Squidoo? It’s the creation of Seth Godin – a site that allows anyone to create a web page of content. It uses a widget-style interface to let you add text, RSS […]