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Lean Analytics, startups, angel investing, product management and more!

How to Get the Most Value out of Twitter Links

June 18, 2009 by Ben Yoskovitz

I’m not Fred Wilson (who posts ideas and sees them built almost instantaneously) but I’m going to post about something I’d like to see as a Twitter application and maybe, just maybe … someone will build it. Fred (and many others) are certainly right — the value of Twitter is in the links. We’re seeing […]

Filed Under: Startups

The Real Value in Tracking Event Hashtags on Twitter

June 17, 2009 by Ben Yoskovitz

Tracking event hashtags on Twitter has grown a ton in popularity over the last few years, ever since Twitter exploded at SXSW. It’s easy to do using Twitter Search by inputting the hashtag for the event. It’s not a perfect system – sometimes there’s too much noise, spam creeps in, etc. – but it’s still […]

Filed Under: Online Community

You Can’t Build Authority and Thought Leadership via Twitter

January 12, 2009 by Ben Yoskovitz

I’m a big fan of Twitter. It’s clearly gone mainstream in a number of ways and brings significant value for maintaining relationships, finding new ones, etc. But you can’t build authority and thought leadership through Twitter or other microblogging services (or aggregator-type services) like FriendFeed. Not unless you previously had some authority and reputation through […]

Filed Under: Social Media

Ben Yoskovitz

Founding Partner at Highline Beta, a hybrid venture studio and VC firm that works with large, ambitious companies to identify new areas of opportunity through internal and external innovation.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

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