People assume that startups have a certain type of culture. It’s fast-paced. Lots of caffeine is involved. Personal hygiene is optional. And the culture is automatically ingrained from day one. But none of those things are (necessarily) true. Too many startups – and specifically startup founders – ignore their internal culture or don’t maintain a […]
The Definition of Us
Startups change. It’s the nature of the beast. Ideas change. Plans change. Teams change. The one constant for startups is change. But how can a startup handle and excel through so much change? Some companies have a very strong system of corporate values in place. They use it as a definitive guide for everything they […]
Talking to Customers Must be Part of Your Startup Culture
Customers. Love ’em or hate ’em, we all need them. They’re not always right, they’re often elusive but they’re the lifeblood of any successful company. And that’s true for a business-to-consumer play (B2C) as much as it’s true for business-to-business (B2B) organizations. One of the risks in dealing with customers is only speaking to a […]