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Technology to Sales: The Evolution of a Software Startup

May 6, 2008 by Ben Yoskovitz 39 Comments

Software startups always start out very heavily focused on technology. They have to be; they’re building some kind of software application and most of their time has to go into doing that properly. Most software startup teams are made up entirely of developers or weighted in that direction. Have a team of 4? I bet […]

Filed Under: Startups

Ben Yoskovitz

Founding Partner at Highline BETA, a startup co-creation company that launches new ventures with leading corporations and founders.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

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