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Instigator Blog

Lean Analytics, startups, angel investing, product management and more!

Raising Capital and Lying

September 18, 2013 by Ben Yoskovitz

It should go without saying: don’t lie when raising capital. And yet in the last few months I’ve been party to a handful of incidents that suggest otherwise. Without naming names, I’ve seen three lies: Lying at Demo Day. I know Demo Days for accelerators are meant to be big shows and you’ve gotta find […]

Filed Under: Startup Fundraising

Lean Startup Versus Raising Capital

June 24, 2013 by Ben Yoskovitz

Lean Startup is about experimentation and learning. It’s about being intellectually honest and methodical in your approach. It’s about going slow before going fast. It’s about moving backward before moving forward. Investing on the other hand is about storytelling and big vision. It’s also about proof and hockey stick traction. So when raising money how […]

Filed Under: Lean Startup, Startup Fundraising

The Two or Three Things You Need to Raise Capital

October 24, 2012 by Ben Yoskovitz

Yesterday I chatted with an entrepreneur that was looking for advice on raising capital. I’ve written quite a bit about fundraising in the past, but it’s a hard topic and a challenging thing for people to get through. Most people have never raised funding before, and even with all the advice out there it’s still […]

Filed Under: Startup Fundraising

Clean Up Before Raising Funding

February 21, 2012 by Ben Yoskovitz

Raising money is a dirty job, but someone has to do it right? Very true, but it’ll go a lot easier if everything behind the scenes is clean, well-organized and ready to go. If you get to the point where you’re about to marry a VC and take their money, there will be a due […]

Filed Under: Startup Fundraising

Do Investors Invest in Ideas, People or Markets?

November 10, 2010 by Ben Yoskovitz

Investors often say that they invest in people first, then the market and lastly, the idea. I’d say that’s generally true, but it’s also very difficult not to triage and make judgement calls in reverse. When an investor asks for a pitch, they don’t say, “Tell me why you’ve got what it takes to be […]

Filed Under: Angel Investing, Startup Fundraising

Paying Yourself is Not a Reason to Raise Early Stage Funding

September 22, 2010 by Ben Yoskovitz

If you want to earn a market value salary, you need to get a job. Paying yourself isn’t a good enough reason to justify raising early stage funding. I realize that sounds harsh, but it’s not intended to be. Here’s a fairly common scenario for startup founders: Two or three people decide to start a […]

Filed Under: Startup Fundraising

Launching Year One Labs – An Early Stage Seed Accelerator

September 5, 2010 by Ben Yoskovitz

Today is a big day. After 6 or so months, I’ve launched my new startup: Year One Labs. Year One Labs is an early stage seed accelerator that will help fund and build startups, primarily in the web and mobile spaces. Although we’ll be in the business of helping others launch their startups, Year One […]

Filed Under: Startups

Raising Financing: Convertible Debt vs. Equity

September 1, 2010 by Ben Yoskovitz

Seth Levine from Foundry Group touched off a debate on which is the best way to raise startup financing: convertible debt or equity. Paul Graham (intentionally or not) actually started things with a tweet, “Convertible notes have won. Every investment so far in this YC batch (and there have been a lot) has been done […]

Filed Under: Startup Fundraising

Startup Funding Doesn’t Always Create the Right Type of Acceleration

August 24, 2010 by Ben Yoskovitz

In a recent conversation with a friend (and fellow entrepreneur) we were discussing a couple of his bootstrapped initiatives. He’s struggling with the pace at which things are going, partially because he has to “pay the bills” through consulting. That time away from his startup and startup projects is hugely distracting. I know the feeling, […]

Filed Under: Startup Fundraising, Startups

It Doesn’t Matter How Much Money You’re Raising, It’s Still Hard

July 20, 2010 by Ben Yoskovitz

Things certainly feel frothier these days. More and more companies are raising money, and valuations seem to be skyrocketing. But even in stronger economic times (we hope!) and bubblier eagerness to put venture and angel capital to work it’s still extremely hard to raise financing. And in many cases the amount of money you’re looking […]

Filed Under: Startup Fundraising

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Ben Yoskovitz

Founding Partner at Highline Beta, a hybrid venture studio and VC firm that works with large, ambitious companies to identify new areas of opportunity through internal and external innovation.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

My bio »

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