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Enterprise 2.0 Startups – Know Your Market

August 21, 2008 by Ben Yoskovitz 115 Comments

I started my first company in 1996. A couple years later that company morphed from a service business (offering web design and development services) into a product business with the launch of our web-based project management application. Those were the early years of Software-as-a-Service (SaaS). In fact, we were referred to as an ASP (Application […]

Filed Under: Startups

Ben Yoskovitz

Founding Partner at Highline BETA, a startup co-creation company that launches new ventures with leading corporations and founders.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

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