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Instigator Blog

Lean Analytics, startups, angel investing, product management and more!

Lessons Learned Launching a Lean Startup Accelerator

June 6, 2011 by Ben Yoskovitz

Year One Labs is a Lean Startup accelerator. I believe it’s one of the first of its kind, with a very heavy focus on customer development and a rigorous Lean Startup process. I co-founded Year One Labs with three partners (Raymond Luk, Alistair Croll and Ian Rae) in April 2010 and launched officially in September […]

Filed Under: Startup Accelerators

Digging Deeper into Lean Business Model Canvases

May 26, 2011 by Ben Yoskovitz

I’m a big fan of Ash Maurya’s Lean Canvas. I was also very impressed with Steve Blank’s new initiative Lean Launch Lab, which combines a canvas business model tool and a blogging tool for startups to use and share information regularly with investors. If you haven’t seen it, check out his recent presentation: When the […]

Filed Under: Customer Development

Don’t Code What You Can Mechanical Turk

May 6, 2011 by Ben Yoskovitz

Mechanical Turk is a great system for outsourcing repetitive, tedious tasks. People use it (and other similar services) for all sorts of things: filling out surveys, getting research done, data analysis & acquisition, etc. You submit your task, indicate how many times you want it done and how much you’ll pay, and people do the […]

Filed Under: Customer Development

How to Structure Good Hypotheses for Your Lean Startup

May 5, 2011 by Ben Yoskovitz

Crafting good hypotheses for your startup is hard. Most people focus on solutions rather than problems. That leads to a ton of products getting launched with zero traction.; the all-too-common “solutions looking for problems.” A good hypothesis is important because it leads to good experimental design. Good experimental design is important because you need it […]

Filed Under: Customer Development

Before You Start-Up Ask Yourself This Question

March 7, 2011 by Ben Yoskovitz

“Is it REALLY worth building?” Too few entrepreneurs really ask themselves this question before starting up their business. In some cases, entrepreneurs don’t even think to ask themselves the question. Sometimes, entrepreneurs just lie to themselves. Regardless of why entrepreneurs don’t ask the question it’s often a fatal mistake. A lot of people are starting […]

Filed Under: Customer Development

The Challenging Pace of Lean Startup

February 23, 2011 by Ben Yoskovitz

Some people think of startups as sprints. Some think of startups as marathons. My take: They’re marathons that you have to sprint through. Most successful startups take a long time; the truth about “overnight success” is that it’s never really accomplished overnight (or even over a few nights.) We’re seeing a lot of early exits, […]

Filed Under: Customer Development

The MVP is a Process not a Product

January 25, 2011 by Ben Yoskovitz

MVP = Minimum Viable Product But should it? My esteemed colleague Raymond Luk is well known for his catchy quotes. If only we could post more of his catchphrases on Twitter. Lots of “OH” material at Year One Labs partner meetings… So yesterday, Raymond said, “The MVP is a process, not a product…” And that’s […]

Filed Under: Customer Development

Launching Year One Labs – An Early Stage Seed Accelerator

September 5, 2010 by Ben Yoskovitz

Today is a big day. After 6 or so months, I’ve launched my new startup: Year One Labs. Year One Labs is an early stage seed accelerator that will help fund and build startups, primarily in the web and mobile spaces. Although we’ll be in the business of helping others launch their startups, Year One […]

Filed Under: Startups

In Customer Interviews Don’t Rush to Pitch the Solution

July 14, 2010 by Ben Yoskovitz

All the theory in the world won’t make a lick of difference if you don’t get into the field and do something. That’s why advice isn’t worth as much as it should be, and isn’t nearly as effective as it should be. Entrepreneurs consistently make the same mistakes over and over, even when there are […]

Filed Under: Customer Development

Being Wrong is So Hard But So Good

July 13, 2010 by Ben Yoskovitz

No one likes being wrong. It’s frustrating, demoralizing and irritating. Some people flat out refuse to be wrong … ever. You know the type, right? Being wrong is so hard. But it can be so good too. If you can accept being wrong (at least from time to time!), then you’re more likely to have […]

Filed Under: Customer Development

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Ben Yoskovitz

Founding Partner at Highline Beta, a hybrid venture studio and VC firm that works with large, ambitious companies to identify new areas of opportunity through internal and external innovation.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

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