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Instigator Blog

Lean Analytics, startups, angel investing, product management and more!

There is No Risk

June 21, 2012 by Ben Yoskovitz

When I started Year One Labs (with Ray, Alistair and Ian), we spent a lot of time looking for founders. It took us six months to make five investments. During that time we spoke with, interviewed, and hung out with lots of people, looking for teams, but also looking for individuals that we thought had […]

Filed Under: Entrepreneurship

This Much I Know is True

March 6, 2012 by Ben Yoskovitz

I’m a big believer in intellectual honesty. We emphasized it at Year One Labs by pushing teams through a lean startup methodology. And when I reflect back on my failures, there were clearly times when I was lying too much to myself. Having said that, I also think founders need to be capable of lying […]

Filed Under: Personal Development, Startups

Sleeping Under Your Desk

November 30, 2011 by Ben Yoskovitz

I’ve slept under my desk before. A few times in fact. It wasn’t comfortable, but it was more comfortable than sleeping on my chair or on top of my desk (I’ve tried both.) Somehow the existence of the desk made it feel a bit safer… At one point (at one of my startups many years […]

Filed Under: Entrepreneurship

Promises and Platitudes – The Dangers of Low Quality Advisors

September 9, 2011 by Ben Yoskovitz

Having great mentors can make a huge difference for you, individually, as an entrepreneur. I’ve never had a mentor, but looking back I’m certain it would have been very helpful. Even today. Mentors are there to help you, and by extension (potentially) your startup. But even if your startup fails, or you’re not going where […]

Filed Under: Startups

Competitive Research 101 for Startups

August 30, 2011 by Ben Yoskovitz

Whenever I get pitched by a startup, I always look to see if they’ve properly identified the competition. For starters, I can guarantee you that someone is already working on the same idea. It’s a universal truth. But more importantly than that, competitive research and analysis is one of those areas that is often horribly […]

Filed Under: Startups

Finding Your Startup’s One Thing

July 11, 2011 by Ben Yoskovitz

With five startups in Year One Labs (all at various stages of our process), you start to see some fairly clear patterns. One of the biggest hurdles at Year One Labs is moving from the Probe Phase to the MVP Phase. I’ve talked about this process in more detail a few times. The gist of […]

Filed Under: Startups

Kill the Goddamn Buzzwords and Give Me a Use Case

May 20, 2011 by Ben Yoskovitz

Recently I’ve been reviewing a bunch of startup pitches (over 150) for a couple of different things, and it’s frustrating to see potentially good ideas and quality entrepreneurs get ignored too quickly because their pitches suck. It’s like resumes with typos – there have to be some basic filtering mechanisms for written pitches, otherwise reviewers […]

Filed Under: Entrepreneurship

You Have to Love the Startup Process

May 11, 2011 by Ben Yoskovitz

The process of starting a company is messy. It has massive ups and downs, tons of uncertainty and a significant portion of time is spent doing things you don’t know how to do, or don’t like doing. But that’s the Startup Process. Either you embrace it and love it or you get out. Don’t expect […]

Filed Under: Entrepreneurship

What Role Does Ego Play in Entrepreneurs?

July 22, 2010 by Ben Yoskovitz

Entrepreneurs need a very healthy ego to succeed. Many might be self-effacing and humble, but there still has to be a deep-seeded, positive sense of self and ego. Some might call it drive. That’s part of it. Courage and belief in one’s own abilities is also important. Natural leadership qualities and a desire to lead […]

Filed Under: Personal Development

Misplaced Passion is Common for Early Stage Entrepreneurs

June 11, 2010 by Ben Yoskovitz

When entrepreneurs are so driven by passion that they’re blind to the realities around them they often find themselves in big trouble. But what we see quite regularly at the early stages of startups is not too much passion but misplaced passion. Ask yourself this question, “Are you more passionate about the problem you’re solving […]

Filed Under: Startups

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Ben Yoskovitz

Founding Partner at Highline Beta, a hybrid venture studio and VC firm that works with large, ambitious companies to identify new areas of opportunity through internal and external innovation.

Previously I was VP Product at VarageSale and GoInstant (acq. $CRM), and Founding Partner at Year One Labs.

Angel investments include: Breather, Spoiler Alert, SendWithUs and others.

My bio »

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