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Test Your Search Engine Knowledge With Search Engine Smackdown


The folks at Pronet Advertising have just released a Flash-based online game called Search Engine Smackdown.

The game is simple – pick a fighter – Larry or Sergey from Google, Bill or Paul from Microsoft, Jerry or David from Yahoo, and duke it out by answering a number of search engine related questions.

How many people will really pick Bill Gates as their fighter of choice? Come on!

Some of the questions are easy, but others are definitely a bit more challenging. And, most of the questions are quite interesting too. You’ll have some fun and you might just learn something too!

I’ve already asked them to add a Pause button, and I’m sure they’ll make a handful of improvements over time.

Go play Search Engine Smackdown!

This is a great example of buzz marketing at its finest. It’s fun, catchy, and helps Pronet extend and develop its brand and reputation in the markets where it does business. Nice job.



March 27, 2007 Posted in Humor, Social Media by Ben Yoskovitz

View Comments to “Test Your Search Engine Knowledge With Search Engine Smackdown”

  1. Neil Patel says:

    thanks for the writeup!

  2. Sean says:

    Cool game.

    I sucked…but I still won! :D

  3. ploop says:

    As buzz marketing goes this is perfectly targeted.

    It’s a cool game but I was rubbish!

  4. Neil Patel says:

    thanks for the writeup!

  5. Sean says:

    Cool game.

    I sucked…but I still won! :D

  6. ploop says:

    As buzz marketing goes this is perfectly targeted.

    It's a cool game but I was rubbish!

  7. Char says:

    That was hillarious! I won in 2:22 – woo hoo. May have to play again – and of course, I have to share this one with my readers (isn’t that the purpose?)

    Thanks Ben

  8. [...] to Ben at Instigator Blog for waking up my afternoon! I just finished playing Search Engine Smackdown – a catchy Flash quiz [...]

  9. Char says:

    That was hillarious! I won in 2:22 – woo hoo. May have to play again – and of course, I have to share this one with my readers (isn't that the purpose?)

    Thanks Ben

  10. [...] via InstigatorBlog [...]

  11. Thanks Ben. I had a little too much fun. Enough to find myself on the high score board today.

  12. Thanks Ben. I had a little too much fun. Enough to find myself on the high score board today.

  13. Nice job Dawud – I didn’t quite try for a highscore, but now I’m tempted to give it a go…

  14. Nice job Dawud – I didn't quite try for a highscore, but now I'm tempted to give it a go…

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