Someone Else is Already Working on Your Idea

If you think you have an original idea, think again. There’s a very, very good chance it’s already being worked on. It might not be identical, but it’s likely very close. If no one else is already working on the idea you have, there’s a good chance it’s a bad one. Fundamentally, you should never assume you’re the only person working on something. In fact, assume (or just plain ole realize) the opposite.

In the short time that I’ve been involved with Year One Labs we’ve seen very clear patterns around people’s pitches. A lot of young tech entrepreneurs share the same interests. Certain trends get hot and everyone flocks in those directions. So it’s not surprising to see startup ideas in the same industries or tackling similar problems fairly frequently. But I’ll be even more specific than that…

On three occasions Year One Labs has been pitched the exact same idea. And it happened twice more on a different idea. There were slight nuances between the ideas, but they were so close to identical it was amazing.

The first time it happened I was surprised. The second time I was still surprised. It’s a bit surreal to hear nearly the identical pitch from different people. The third time it happened I wasn’t surprised anymore.

Everyone is working on the same thing.

What’s even more interesting is that seeing the same pitch multiple times from different entrepreneurs won’t stop Year One Labs from investing. We know there are lots of people working on similar things all over; if it’s happening in Montreal, imagine everywhere else?

The startup world moves insanely fast. And it’s accelerating. Everyone is working on the same thing, and everyone believes it’s huge and they’ll win. If you don’t realize this quickly enough you’ll be left behind.

Ideas are just the starting point — everything that comes after the lightbulb goes off in your head is really what matters. Strategy. Execution. Learning. Unfair advantage. Team. Acceleration. Agility. Startups don’t win because they have the best ideas when they start. Everyone else has the same ideas already anyway…


Startup Reality: Survive or Die Quickly

The simple and painful reality for startups in this economy goes like this: Survive until things pick up, or die quickly and start over.

Mark Peter Davis at DFJ Gotham makes this point in his recent post, The State of Venture: The Ugly, The Bad And The Good.

In this new economic environment, access to capital will become an increasingly important differentiator. If venture investing contracts substantially, a strong balance sheet will no longer simply be a means of staying with the pack, it will increasingly become a substantial advantage, enabling some companies to get way out in front of their competition.

Mark points out that companies with solid funding should be thinking big, albeit cautiously. As competition falters – either showing signs of weakness or dying completely – the companies with solid balance sheets and good funding can execute more aggressively. That means hiring top talent (because more of it will be available), executing more quickly and playing a louder, more dominant market role.

Ultimately, there aren’t many companies with huge amounts of funding and great balance sheets – especially amongst early startups. So what are the alternatives?

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Venture Capitalists Love Sex Because Sex Sells

romantic bed

Mastering PowerPoint isn’t something to be proud of. But it’s a reality of a startup CEO’s job if you’re trying to raise capital. Why?

Because sex sells.

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About Ben Yoskovitz
I recently joined GoInstant as VP Product. GoInstant changes how we use the web, making it shareable like never before.

I'm also a Founding Partner at Year One Labs, an early stage accelerator in Montreal. Previously I founded Standout Jobs (and sold it). I'm a hands-on startup guy, helping companies grow successfully from the idea forward. You can reach me at byosko at gmail dot com.

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The opinions and commentary on this site are mine and mine alone. They do not necessarily reflect the opinions or positions of my employer, GoInstant.