Podcasting 101: The Basics, The Questions and The Future

by Ben Yoskovitz

At SOBCon07 I did a quick presentation on podcasting. Most of the people there had listened to podcasts and a fair number of people had done some podcasting as well, which was great. I still took a fairly basic approach because I wasn’t completely sure what the crowd was looking for. It was a 15-minute guide on how to podcast, why you would want to, and where it’s going.

I presented some cool examples of existing podcasts and how they’re successful. I included links to a variety of resources as well, but once I converted the presentation to PDF some links were lost. So, I’ve included those links below.

I’ve also uploaded the presentation to SlideShare:

Podcasting resources

Generally, the presentation was well received and a few people told me afterwards that they were going to revisit podcasting, which is pretty cool. And overall the experience was a blast!

May 17th, 2007
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7 Responses to “Podcasting 101: The Basics, The Questions and The Future”

#1 Greg Hoffman

I wish I had the time and content to produce a podcast. I want to do it right, when I do it. Thanks for the tips.

#2 Dawud Miracle

Already bookmarked this post, Ben. Thanks for posting the presentation. I’m planning to begin a podcast later this year and will certainly keep this as a resource. Thanks.

#3 Ben Yoskovitz

Greg - Happy to help. My suggestion for getting started is to use a service like Evoca (http://www.evoca.com) which lets you record really easily; and takes most of the technical issues away.

Integrate a couple of recordings into your existing blog, just to experiment with it - you don’t have to launch a completely new podcast site, or even commit to something weekly/regularly.

Dawud — You certainly have the voice for a podcast, I look forward to it.

#4 Rick Cockrum

Doing a podcast definitely takes longer than writing a post, even when you’re not writing completely new material for the podcast. It’s worth the time, though. Some people would rather listen to something than read it, and the production is an enjoyable experience.

I started trying to use music since I read the notes on your presentation. I was amazed at the extent and variety of music is on the Podsafe Music Network. It does make a pleasant difference in the final result of the podcast. Thank you.

#5 Jimmy Moore

Podcasting was a bit intimidating at first, but Rick is right that we live in a society where audio trumps the written word.

Audioblogging, which is what podcasting is, will quickly become a powerful force for marketing in the not-too-distant future.

I’m excited to be a part of it and I applaud your efforts to spread the word about this growing medium, Ben. KEEP UP THE GREAT WORK!

#6 Ben Yoskovitz

Rick - Thanks for commenting, I appreciate it. Like everything, podcasting has a place. It’s not about replacing blogging, but adding to it. I’d love to see more and more audio going online, even if it was once in awhile. Having met so many people at SOBCon, now when I read their stuff I picture them saying it in their voice, and somehow there’s a better connection.

Jimmy - Great job as always with what you’re doing! I saw the Vegan dust up recently…*grin*

You’re a model for podcasters I think, having come from a successful blog and grown your audience in both places through all the work you’re doing online.

#7 Jonathan-C. Philllips

Hey Ben, it’s really nice of you to put your presentation online! I really enjoyed it at SOBCon (i already told you that i think :) ), and it’s pretty cool to be able to go over it again :)

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