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	<title>Comments on: How Startups Can Use PR Successfully</title>
	<atom:link href="http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/</link>
	<description>Startups, entrepreneurship, business and social media</description>
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		<title>By: increasewebsitetraffic</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-111095</link>
		<dc:creator>increasewebsitetraffic</dc:creator>
		<pubDate>Tue, 11 Aug 2009 12:07:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-111095</guid>
		<description>Good Informative Post!</description>
		<content:encoded><![CDATA[<p>Good Informative Post!</p>
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	<item>
		<title>By: chris</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-102426</link>
		<dc:creator>chris</dc:creator>
		<pubDate>Tue, 14 Oct 2008 11:01:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-102426</guid>
		<description>It is a cost effective tool and also has an amazing reach with so many websites accepting PR&#039;s.</description>
		<content:encoded><![CDATA[<p>It is a cost effective tool and also has an amazing reach with so many websites accepting PR&#39;s.</p>
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	<item>
		<title>By: Tony Bradley</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-102122</link>
		<dc:creator>Tony Bradley</dc:creator>
		<pubDate>Wed, 01 Oct 2008 13:57:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-102122</guid>
		<description>Just used a PR for our company and got 5 new customers form it, it was unbelievable. Thanks for a thread that actually delivers.</description>
		<content:encoded><![CDATA[<p>Just used a PR for our company and got 5 new customers form it, it was unbelievable. Thanks for a thread that actually delivers.</p>
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	<item>
		<title>By: Startups Launching at TechCrunch50 and DEMO Fall 2008</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-101773</link>
		<dc:creator>Startups Launching at TechCrunch50 and DEMO Fall 2008</dc:creator>
		<pubDate>Mon, 08 Sep 2008 01:38:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-101773</guid>
		<description>[...] of Press: You can&#8217;t go wrong with some buzz, and the more the merrier. PR can be a huge boon to a startup, and there&#8217;s no better way to kickstart things than with a [...]</description>
		<content:encoded><![CDATA[<p>[...] of Press: You can&#8217;t go wrong with some buzz, and the more the merrier. PR can be a huge boon to a startup, and there&#8217;s no better way to kickstart things than with a [...]</p>
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	<item>
		<title>By: Hye Munar</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-100348</link>
		<dc:creator>Hye Munar</dc:creator>
		<pubDate>Sun, 06 Jul 2008 04:19:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-100348</guid>
		<description>Hi Ben.

So do I.  I don&#039;t actually focus so much on PR.  As ling as my blog is indexed in search engines, I am happy.  Thanks for the post.</description>
		<content:encoded><![CDATA[<p>Hi Ben.</p>
<p>So do I.  I don&#8217;t actually focus so much on PR.  As ling as my blog is indexed in search engines, I am happy.  Thanks for the post.</p>
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	<item>
		<title>By: Technology to Sales: The Evolution of a Software Startup</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-99366</link>
		<dc:creator>Technology to Sales: The Evolution of a Software Startup</dc:creator>
		<pubDate>Tue, 06 May 2008 15:20:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-99366</guid>
		<description>[...] with less-than-stellar technology winning the day because of their superior outbound initiatives: PR, biz dev, marketing &amp; [...]</description>
		<content:encoded><![CDATA[<p>[...] with less-than-stellar technology winning the day because of their superior outbound initiatives: PR, biz dev, marketing &amp; [...]</p>
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	<item>
		<title>By: Erik</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-99212</link>
		<dc:creator>Erik</dc:creator>
		<pubDate>Fri, 18 Apr 2008 12:47:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-99212</guid>
		<description>Blogs and professional PR should work in tandem, with different goals. Whether we like it or not there is a huge segment of the professional population that doesn&#039;t pay attention to blogs. A PR strategy, in-house or outsourced, is a must for any startup. The more important question is who is contacting the leading bloggers in your space? It may make sense to keep those relationships for yourself and have the PR pro focus on traditional media.</description>
		<content:encoded><![CDATA[<p>Blogs and professional PR should work in tandem, with different goals. Whether we like it or not there is a huge segment of the professional population that doesn&#8217;t pay attention to blogs. A PR strategy, in-house or outsourced, is a must for any startup. The more important question is who is contacting the leading bloggers in your space? It may make sense to keep those relationships for yourself and have the PR pro focus on traditional media.</p>
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	<item>
		<title>By: Sarah</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-99126</link>
		<dc:creator>Sarah</dc:creator>
		<pubDate>Mon, 07 Apr 2008 12:43:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-99126</guid>
		<description>I have recently started the marketing for a new online property business - and one of the directors has started a blog hhttp://repossession-diaries.blogspot.com/ but as they want this just to feature case studies / feedback etc I was going to set up a 2nd blog as I am a firm believer that good PR can not be over done.</description>
		<content:encoded><![CDATA[<p>I have recently started the marketing for a new online property business &#8211; and one of the directors has started a blog hhttp://repossession-diaries.blogspot.com/ but as they want this just to feature case studies / feedback etc I was going to set up a 2nd blog as I am a firm believer that good PR can not be over done.</p>
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		<title>By: Andrew Fowler</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-99079</link>
		<dc:creator>Andrew Fowler</dc:creator>
		<pubDate>Sat, 05 Apr 2008 04:36:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-99079</guid>
		<description>I was in PR before I launched my own startup. I agree, PR can be a cost-effective way to generate interest in your activities. I want to reiterate the importance of sending &quot;quality&quot; stories to the media. Reporters/bloggers are inundated with press releases/pitches each day most which end up being ignored or deleted due to irrelevance or poor quality. If you&#039;re not a recognized brand you&#039;ll need an especially good story to cut through the noise.

I&#039;m also a proponent of DIY PR. In that spirit, I&#039;ve created a simple news vetting process (see web site above) designed to help people build high quality stories for the media. Feel free to test it out.</description>
		<content:encoded><![CDATA[<p>I was in PR before I launched my own startup. I agree, PR can be a cost-effective way to generate interest in your activities. I want to reiterate the importance of sending &#8220;quality&#8221; stories to the media. Reporters/bloggers are inundated with press releases/pitches each day most which end up being ignored or deleted due to irrelevance or poor quality. If you&#8217;re not a recognized brand you&#8217;ll need an especially good story to cut through the noise.</p>
<p>I&#8217;m also a proponent of DIY PR. In that spirit, I&#8217;ve created a simple news vetting process (see web site above) designed to help people build high quality stories for the media. Feel free to test it out.</p>
]]></content:encoded>
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		<title>By: Rick</title>
		<link>http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/comment-page-1/#comment-99077</link>
		<dc:creator>Rick</dc:creator>
		<pubDate>Fri, 04 Apr 2008 06:37:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.instigatorblog.com/how-startups-can-use-pr-successfully/2008/03/27/#comment-99077</guid>
		<description>Hey great article with some very useful information. The company blog info is espescially good. Will put to good use. Thanks a million.</description>
		<content:encoded><![CDATA[<p>Hey great article with some very useful information. The company blog info is espescially good. Will put to good use. Thanks a million.</p>
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