Many years ago when I started blogging I wrote a lot about small business and blogging. How to blog well was all the rage back then, and I studied some of the greats, like Copyblogger and Liz Strauss. These days you see a lot more “how-to’s” for Twitter and social networking, but blogging still remains huge. And in my mind, absolutely critical for building authority and thought leadership.
In 2007 I started Standout Jobs and jumped headfirst into the HR/recruiting space. It’s been quite an experience.
Since that time I’ve been looking for ways to blend my knowledge and thoughts on blogging (+social media) and HR/recruiting. Recruiting is evolving at a faster pace than ever. And I don’t see that trend abating any time soon. If anything, things in HR/recruiting are going to get faster, crazier and much more interesting in years to come. But even as recruiters flock to Twitter as the next big thing in recruitment (and I do think it has HUGE potential), blogging remains one of the best ways to attract, engage and convert the right job seekers into candidates and hires.
With that in mind, I’m very pleased to publish A Definitive Guide to Corporate HR Blogging.
It was written with the great help of Susan Burns at Talent Synchronicity.
The Guide is a very how-to, practical walkthrough of blogging for corporate HR and corporate recruiters. There’s no shortage of great resources on blogging available online, but there’s a dearth of consolidated information when it comes to corporate HR blogging. And that’s a gap I hope we’ve filled.
The Guide is almost split in half — the first half making a case for blogging and helping you bring that case and value proposition to your organization. The second half focuses in on how to blog effectively, but with a corporate HR blogging spin/center.
We’ve compiled resources and expertise from across the Web – from HR bloggers, corporate bloggers, small business gurus and more. Thank yous need to go out to Intel, Amy Beth Hale, Ben Gotkin, RSM, Becky McCray, Laurie Ruettiman, Dan Schawbel, Jim Kukral, Willy Franzen, Barbara Adachi, Deloitte and others who provided their input, tips, etc.
Blogging is as relevant today as it’s always been, and it can serve as the cornerstone of a successful social media recruiting initiative. Hopefully this Guide brings you one step closer to success in that regard.
Blogging has a much better long term effect compared to twitter. Today You have some thousand twitter-followers, but once You stop for a while everyone un-follows You. A blog is there to stay. Even if You stop blogging, google still sends visitors for a long time.
I have my blog and I can tell you that it bring on more and more money. I try every day about my blog, but earnings are a lot of increases. In addition the blog is as a ducat because a blog is expensive if it is older.
I've heard some good things about this ebook, however you should not require a registration to get it. For that reason I, and many others, will not download the ebook. Please reconsider.
I've heard some good things about this ebook
Jay – I appreciate your feedback. I've just sent you a copy of the ebook; no sign-up required.
Ben, you are the man! I have received the ebook and will take a look at it.
Great – I look forward to your feedback.
The short answer is- most ideas you can think of are good enough to start a business around – in short you can probably make some money doing almost anything.
The real question is whether or not your business idea is worth the risk, and will provide adequate reward if it works out. For sake of argument let’s say adequate return is enough money for you to live on, at least replacing your current income. Thanks in advance for your time and consideration.
Simply put your unique selling proposition (USP) is the reason I’d buy from you and not a competitor.
Continue Reading Steel Tarps
Not only a good blog but you gave me lots of great references, thanks.
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[...] who are attending a session on social media. I’m going to refer the audience to the Definitive Guide to Corporate HR Blogging. I’m also a fan of this sideshow by my good friend, Lani [...]
Is this book Is for the beginner who have no idea about corporate HR blogging or this is only for the person who are expert in blogging.
The ebook is suitable for beginners since it goes through the basics of how to start a blog (technically), and the basics of why. It also includes best practices on the things you need to get started – how to write a blog post title, how to write a blog post, etc.
Thank you for sharing your blogging experience and tips with us. Really nice to read. good luck.
Great read, thanks.
blogging now a days made simple and just try PROMOTE YOUR SITE FOR FREE
If anything, things in HR/recruiting are going to get faster, crazier and much more interesting in years to come. But even as recruiters flock to Twitter as the next big thing in recruitment (and I do think it has HUGE potential), blogging remains one of the best ways to attract, engage and convert the right job seekers into candidates and hires. solarhotwatersystem.net
I disagree and dont think HR should be blogging. It's just a law suit waiting to happen.
I just don't see it. I'm certainly not a lawyer although I've read extensively from other lawyers in the field that talk about the fear being much bigger than the reality of any potential lawsuits for blogging. CEOs of companies blog. So do other employees (on behalf of their employers). Why would HR be any different?
This is an outdated concept. HR and employees should blog. It's good for morale, good for business, and it can be a good way to avoid lawsuits. Keeps everyone accountable and honest.
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Thanks for the suggestion. Hope this book will be helpful for beginners like me.
thats a good site thanks for information admin Bedava Chat
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see you later soon