Is Web 2.0 For Business Dead?

tombstoneThat’s certainly my impression after tracking the TechCrunch40 Conference. Of the 40 companies that presented, there was little in the way of real Business-to-Business (b2b) offerings. There was no shortage of Business-to-Consumer (b2c) plays with no business models…

A few of the companies at TechCrunch40 look very interesting: Xobni, Mint, MusicShake, GotStatus and orgoo. And there’s been plenty of great, in-depth coverage from the likes of Webware, Somewhat Frank, Read/Write Web and CenterNetworks.

Incidentally, the most amusing (insightful?) reviews of TechCrunch40 are from someone using Twitter.

Certainly there’s money to be made in b2c. The potential market in many cases for a consumer product is bigger. And video, mobile, mashups, and social networking are all the rage. But many of these companies bank on advertising as their business model (if that.) Advertising is booming, but I roll my eyes when I hear, “We’ll get critical mass and then find advertisers.”

I would have loved to see more companies tackling video, mobile, mashups, social networking, etc. for businesses. Web 2.0 for businesses. Take the principles and practices of Web 2.0 and apply them to business applications. I know those companies exist out there…

I’m not the only one that thinks there’s lots of opportunity for startups in the b2b world. And I’m sure plenty of b2b companies applied. But it looks like the people at TechCrunch don’t consider business applications sexy and interesting enough.

So what do you think? Where are the great Web 2.0 companies building business-related applications? Is Web 2.0 b2b dead?


Standout Jobs is Hiring Ruby Developers

standout jobs logo

Standout Jobs (my startup) is hiring Ruby Developers.

In the past we’ve looked for Ruby Gurus, and we still are, but we’re also opening things up a bit and looking for Ruby Devotees. Ruby Devotees are on the path towards being Gurus, but not quite there. So for the mid-level Ruby developer, please get in touch.

Visit the full job posting for details.


10 Steps to Building an Online Media Empire

Roman Legion

Many bloggers dream of creating media empires. Few of us come even close.

Having a popular blog is just one minor step in the process. It’s what you do next that’s critical. Many people start selling advertising or try and build revenues through affiliates. Some create e-books, offer white papers, or branch off into consulting services based on their expertise. All good things, but all relatively small steps.

Of course, it’s understandable. Few of us blog full-time. It’s not easy to blog full-time and be able to pay the bills. The amount of time, dedication and expertise required is immense.

But when we see examples of people building out mini-media empires like TechCrunch, GigaOm, ProBlogger, Know More Media, Positive Media Blog Network, and others, we feel like it’s possible for us as well. And it is.

(more…)


About Ben Yoskovitz
I recently joined GoInstant as VP Product. GoInstant changes how we use the web, making it shareable like never before.

I'm also a Founding Partner at Year One Labs, an early stage accelerator in Montreal. Previously I founded Standout Jobs (and sold it). I'm a hands-on startup guy, helping companies grow successfully from the idea forward. You can reach me at byosko at gmail dot com.

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The opinions and commentary on this site are mine and mine alone. They do not necessarily reflect the opinions or positions of my employer, GoInstant.